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  • Anna Smith Gascoigne

KFC making a come back?


KFC just can't make up their mind about their brand or who plays the Colonel. They have gone back to the original logo they had years and years ago. The clean and simple drawing in one color.

They even stated "there was a time when EVERYONE loved my chicken" - which is kind of negative statement. They are using their latest commercial to hopefully pull in the old clients they once had before Chick-fil-A came around. They practically beg you to give their new look and chicken another chance, that's a Colonel Quality Guarantee. So will you give it another chance? See for yourself the message they have in the commercial.

#KFC #simpleonecolor #changing #rebrand #logo #logoredesign #negativestatement #media #reinvent #commercial #chickfila #colonel #pledge #anotherchance #chicken #flag #promise

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